Adding Sizzle to Sedate Cars

Forget the sexy supercars. Today

Until last February, Frank Stephenson was living a car designer's dream. After designing BMW's Mini Cooper in 2001, he had landed a cushy job with the Fiat Group shaping its Ferraris and Maseratis. He wasn't under pressure to keep the sticker price low or water down his designs to give them mass-market appeal. He simply designed for speed and beauty -- "a playground," as he called it, for an elite designer.

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