What if PR people blogged journalists?

What role do clients have in a PR blog?
Stephen Baker

Steve Rubel responded to my post about publishing notes with a question: What if PR people, perhaps unhappy with a journalist's take on an executive interview, blogged their own version of the interview? From a journalist's point of view, I'd say it's fair game. The real question is what their client would say. But here's another question, what if the client calls up a blogging PR person and asks him or her to blog a different version of the interview? Who calls the shots?

If you're wondering about who calls the shots over here, we're on our own. I think we're viewed as a new media laboratory that needs to run on its own. Of course, if we posted something that appeared to discredit the BW brand, we'd hear about it in a hurry.

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