Bam! Emeril on the iPod
Talk about reaching out to your fans when they need you. Ken Leebow at Incredible Blogs points out the free downloads and RSS feeds of weekly menus and recipes that the chef Emeril Lagasse dishes up on his site, Emerils.com. Just an example of an innovative way of reaching out to people within the context of their lives (like, say, when they're standing in the aisles trying to figure out what to have for dinner) using blogging technologies.