At Gap, It's Babies, Brunch, and Service
Step into a Gap store these days and you'll see that the clothing retailer is trying to buff up not just what it sells, but how it sells. With a turnaround that began in late 2002 with improved behind-the-scenes logistics and inventory management, San Francisco-based Gap (GPS ) is now devoting more attention to areas visible to the customer, including marketing and store atmosphere.
To continue reading this article you must be a Bloomberg Professional Service Subscriber.
If you believe that you may have received this message in error please let us know.