"Get Rid of the TV"

That's the advice of author Juliet Schor, whose book shows how kids are harmed by marketing free-for-alls at schools and on the tube

Juliet Schor is the author of Born to Buy: The Commercialized Child and the New Consumer Culture. The recently published book is a sickening and startling exposé of what Schor calls "the corporate takeover of childhood" (see BW, 09/27/04, "The Stepford Kids").

To continue reading this article you must be a Bloomberg Professional Service Subscriber.