Groping for a Plan at America Online

While AOL Time Warner's other units gain steam, cost-cutting at the ISP is still the order of the day until a real turnaround strategy emerges

Perhaps the most nagging question Richard Parsons has faced since taking over as CEO at AOL Time Warner (AOL ) a year or so ago is what to do about the company's America Online Internet business. After ousting the key players who built America Online into a $9 billion company, could Parsons and a suiteful of non-Net Time Warner execs come up with a plan to keep the flagging Internet service provider service from turning into one of the biggest albatrosses in media industry history? The answer is turning out to be yes -- sort of.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.