Table: Desperate Measures?
Amid lackluster PC sales, incentives are the order of the day
-- Dell is giving away $50,000 a day in a monthlong sweepstakes and throwing in a digital camera with each PC
-- Apple is wooing buyers with a financing plan that includes no payments until November
-- Hewlett-Packard is dangling $400 rebates on Compaq and HP brand PCs
-- Circuit City, Best Buy, and CompUSA offer rebates and savings plans