Opportunities in Adversity

As author Gary Hoover argues in this Q&A, smart entrepreneurs should be sowing the seeds that will blossom as the economy recovers

War, bioterrorism, recession -- a lousy atmosphere in which to start a business, right? Wrong, says Gary Hoover, entrepreneurial evangelist. "There's always opportunity," says the Austin-based author, who recalls that interest rates were hovering around 18% when he started his first business.

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