Online Music: The Tempo Quickens

Vivendi's purchase of is a sign that the big labels are abandoning their sue-to-suppress strategy in favor of buy-and-build

You couldn't blame Michael Robertson for playing a victory march right about now. The CEO of online-music company, Robertson announced on May 18 that MP3 will be sold to French entertainment conglomerate Vivendi for $372 million. Parent company of the largest record label, Universal Music Group, and a partner with Sony in the Duet online-music subscription service, Vivendi hailed the deal for giving it the brand recognition and distribution technology it needs to storm into cyberspace.

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