Getting Interactive Over Here
Many in the communications industry think interactive TV will be the next big technology, but when it will arrive is still the stuff of contentious debate. The slow conversion to digital TV, as well as arguments over technical standards, have delayed a mass-market rollout in the U.S., leaving iTV trailing far behind Europe. There, couch potatoes can order a pizza or gamble from the comfort of their own living rooms via TV.
To continue reading this article you must be a Bloomberg Professional Service Subscriber.
If you believe that you may have received this message in error please let us know.