How Many Magazines Did We Buy Today?

Bertelsmann's U.S. unit is expanding fast--but in jittery times

On a Monday morning last June, the 650 employees of the magazine company Gruner+Jahr USA Publishing made their way across the street from their midtown Manhattan offices to the Grand Hyatt Hotel. The event was a meet-and-greet with the new boss, who, much to their surprise, was standing in the doorway of the hall, shaking every employee's hand. At that inaugural breakfast--now referred to by workers as "bagels with Brewster"--G+J's new CEO, Daniel B. Brewster Jr., offered up a few more surprises.

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