Palm Springs: An Oasis Of Nostalgia In The Desert

Living it up like a bygone movie star, '50s-style

In an era that now celebrates Sinatra, swing dancing, and martinis, it was just a matter of time before Palm Springs came back. The campy California desert resort--a couple of hours' drive from either Los Angeles or San Diego--is in the midst of a remodeling boom. At least a half a dozen old hotels have been or are in the process of being refurbished. Hundreds of stylish urbanites from Los Angeles and elsewhere are snapping up area properties as second homes.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.