Mexico: Will It Vote For Change?

Why the long-ruling PRI may finally fall

The men were in the fields tending their crops, but three dozen women and children gathered one recent morning in Poblado de Jicolapa, a tiny hamlet in the Mexican state of Puebla, to hear German Villalba speak. The 33-year-old businessman-turned-politician is running for Congress under the banner of the center-right National Action Party (PAN). It's an uphill fight for this opposition politician, a foot soldier in the fight to oust the long-ruling Institutional Revolutionary Party (PRI). But Villalba, armed with a loudspeaker and boxes of posters, pamphlets, and T-shirts, was making a valiant effort. "How can the PRI say it cares about you, the poor, if it only remembers you with small handouts when there's an election?" he asked his small audience. "Where is the PRI now, when you need help?"

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