Ads As Far As The Eye Can See

But beyond the horizon, a dot-com drop-off

It's time for John Dreyer to change his reading habits. For years, the Walt Disney Co. senior vice-president of corporate communications would load up on news and business magazines when he headed to the company jet to accompany Chairman Michael D. Eisner around the country. No more. "They're just too heavy," says Dreyer, who these days is very selective about what he throws into his briefcase.

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