Now, For Ahold's Next Course...

The Dutch giant has a lot of U.S. supermarkets, and it wants more. But will that plan win the food fight?

Greg O'Neill, a 32-year-old research analyst toting a shopping basket full of orange juice and rotisserie chicken down the aisle of his local grocery, has never heard of Royal Ahold. Told that the Dutch company owns the Giant supermarket in northwest Washington, D.C., where he's shopping, O'Neill shrugs. "It doesn't make any difference to me," he says, adding that he likes Giant's prepared foods and specialty goods such as Swiss dumplings and British biscuits.

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