Nissan: On The Road Again

Sales are up--and it's counting on new models for acceleration

Just a year ago, Nissan Motor Corp. USA looked like it was racing toward oblivion. The company's $787 million loss had pulled parent Nissan Motor Co. into the red. Sales were in free fall, dropping by a third in the first four months of the year. And with no jazzy new models, the only way to move inventory was through fire-sale pricing.

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