The 800 Pound Gorilla Of E Commerce?

AOL, now with Sun and Netscape in its corner, plans a broad E-biz offensive

As the world's premier online service, America Online Inc. has thrived by reinventing itself time and again. Now, after closing its $10.2 billion deal with Netscape Communications Corp. on Mar. 17, AOL is poised for another transformation. With help from Netscape's software and a strategic alliance with Sun Microsystems Inc., AOL is turning from an online service into a full-blown electronic-commerce powerhouse. "We want to turbocharge this Net economy," crows Barry Schuler, president of AOL Interactive Services.

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