Apple I Mac
The eye-catching design of Apple Computer's iMac is only part of the story. In engineering this $1,299, all-in-one Macintosh, Apple rethought the personal computer, stripping it down to its essentials and coming up with a considerably simplified machine that's ideal for first-time buyers. In the process, Apple caught the public's imagination, created a hit, and revived its own flagging fortunes. (800) 795-1000
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