How To Have Your Pizza And Eat It, Too

California Pizza Kitchen's co-founders sold it to Pepsi in a sweet deal--and rebought it in a sweeter one

If ever there were charter members of the Pepsi Generation, Rick Rosenfield and Larry Flax fit the bill. The duo, co-chairmen of California Pizza Kitchen Inc. (CPK) restaurants, just love the stuff. Walk into their sunny offices overlooking the Los Angeles International Airport and they're quick to offer you a Pepsi. Then there's Flax's rambling, 10-bedroom Beverly Hills limestone mansion. Rosenfield calls it "the house that Pepsi built."

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