Art Of The Schmooze

Some think it cheesy or sleazy, but comedian Aye Jaye says schmoozing just shows you care. Not strictly about business, his good-humored new book, The Golden Rule of Schmoozing, tells how and why special treatment of others--employees, clients, friends, and spouses--can pay big dividends without costing you much. (Sourcebooks, $12.95; 800 432-7444)

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