What I Saw At The Trade Show

Trade exhibitions are a sales powwow, a research lab, and a manufacturing seminar all rolled into one

For three days, I have trudged through Chicago's mammoth McCormick Place, peering at exhibits. My feet have blisters in various inconvenient spots, and my mind refuses to focus on Converting Machinery & Manufacturing for another minute. That is, until Ron, the plant manager of our family business, and I reach a booth displaying a computer-based training system. My mind clicks: Here's something we can use for our company, which prints produce packaging. Instead of training new hires on a printing press--which can be dangerous--perhaps they could get their bearings on a simulator.

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