Tiger, Burning Bright The World Over

On my recent trip to Germany, a taxi driver asked if I was an American and if I played golf. I realized he was wearing a golf cap, and then I noticed an array of golf tees neatly arranged in the dashboard air vents. Before I could respond, he said: "Tiger Woods, Augusta National!" I took BUSINESS WEEK out of my briefcase and showed him the cover photo ("Tiger, Inc.," Cover Story, Apr. 28). The driver smiled and said: "Tiger Woods is beautiful. He is great." We said good-bye at the station, and on the train trip to Munich, I reflected on how this young man has been embraced as a role model all over the world.

Jeffrey Cehelsky

Sudbury, Mass.

    Before it's here, it's on the Bloomberg Terminal. LEARN MORE