The Azx: A Desert Trading Post

Out in Arizona, a computer may make stock pricing fairer

For seven years, Steve Wunsch has struggled to launch his innovative electronic auction system, the Arizona Stock Exchange, into the big time. And for seven years, Wunsch has watched his enterprise flounder as trading volume failed to materialize. But while the AZX's long-range goal of handling as much as 30% of all U.S. trading volume seems wildly optimistic, his venture may finally be gaining steam.

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