Time Can't Wait For Tambrands

Its plan to recapture the market may be too little, too late

Time was, being the CEO of Tambrands Inc. was one of the cushiest jobs in the universe. In the 1950s and 1960s, the company was the Microsoft of tampons, dominating an industry it created with a 90% market share for its Tampax brand and a product that women felt actually improved their lives.

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