Back On The Ski Lift In Austria
When snow piled up in the Alps in December, officials in the Austrian ski town of Lech cooked up a special deal to lure folks to the slopes. Early birds could rent a pair of innovative hourglass-shaped skis and get a day-long lesson on how to make sweeping turns on them, all for $60, including lift ticket. The new skis, which are wider at the tip and tail so they carve like a snowboard, have caught on. "The demand was really surprising," says Bruno Strolz, an official at the Lech Ski School. With the holiday rush over, he adds, "we're thinking about offering a similar package deal."
To continue reading this article you must be a Bloomberg Professional Service Subscriber.
If you believe that you may have received this message in error please let us know.
- The Latest on the Political Turmoil in Zimbabwe
- Goldman Sachs Sees Four 2018 Fed Rate Hikes as U.S. Growth Gains
- Norway Idea to Exit Oil Stocks Is ‘Shot Heard Around the World’
- Tesla Unveils ‘World’s Fastest Production Car’ and Electric Big Rig
- Norway Oil Bosses Insist End Isn't Nigh After $35 Billion Shock