Honk If You're Building A Sport Utility Vehicle

A glut is coming. Profits will drop, and a shakeout looms

Mitchell Dale has sold a lot of Ford Explorers in the past six years. Customers, undaunted by recession or Gulf War oil-price scares, have snapped up the trendy sport-utility vehicles as fast as the factory could ship them, with nary a rebate required. "It's been a great run," says Dale, general manager of McRee Ford in Dickinson, Tex.

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