Time To Say Goodnight, Dan?

As CBS Evening News slides, the anchor's seat gets hotter

Dan Rather is still big. It's the audience that got small. Take the viewership of Rather's CBS Evening News in Albany, N.Y. At 6:30 p.m., 27% of all televisions in that market are tuned to the local news show of WRGB, the CBS affiliate, outperforming the national news shows of ABC and NBC. Come 7 p.m., it's Dan Rather time, and nearly half of WRGB's viewers flee. The Rather show loses the momentum of its healthy lead-in and pulls only a 16% share.

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