Mc Donnell Douglas' Flight Plan

CEO Harry Stonecipher is revving things up at McDonnell Douglas

Outside the windows of the seventh-floor executive suite at McDonnell Douglas Corp., beneath echoing skies where fighter planes and carrier jets prove their mettle, looms a billboard that reveals just one of the hurdles facing CEO Harry C. Stonecipher. The St. Louis-based aerospace giant traditionally has rented the billboard to plug new aircraft and inspire pride and loyalty among workers. But in recent months, the space has often been hijacked by the company's union to trumpet some choice messages of its own. "Don't Be A Dirty Harry, Keep Our Jobs In St. Louis," one screamed. Demanded another: "Harry Stonecipher, Stop Outsourcing Our Jobs."

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