Brazil's Abril: From Inky Presses To Outer Space

As publisher Abril leaps into satellite TV, it takes on broadcast giant Globo

Roberto Civita is the king of magazines in Brazil. Among the 200 titles published by his Grupo Abril, a conglomerate that had sales of $1.2 billion last year, are 9 of Brazil's 10 best-selling periodicals. Flagship newsweekly Veja, with a circulation of 1.2 million, is No.4 in the world. Only the three major U.S. newsweeklies are larger.

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