Chrysler Is Blowing The Doors Off Ford And Gm

Strong sales and fat margins make Chrysler the envy of Detroit

Chrysler Chairman Robert J. Eaton is on a roll. His battle with disgruntled investor Kirk Kerkorian behind him, Eaton can devote his full attention to keeping Chrysler hitting on all cylinders. And he may not have to do much tinkering. Chrysler Corp. has few costly model changeovers to make this year, and its trademark minivans and Jeeps are selling briskly. Eaton figures the company's record 207,000 unit sales in February bode well for 1996. "It's going to be a very good year for us," says Eaton. Indeed, analysts think Chrysler may come close to matching 1994's record $3.7 billion in earnings.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.