Tailored Clubs Could Trim Your Score

If you're thinking of spending as much as $500 for one heavily advertised name-brand golf club, consider a cheaper, more personalized alternative: a custom-made club measured and fitted to your exact specifications. Extravagant? Not really. A customized club costs more than a basic model, but it can be far less expensive than best-selling brands such as Callaway's Great Big Bertha or the Taylor Made Burner Bubble.

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