A Movable Feast For MitsubishiEdith Updike
When Mitsubishi Motors Corp. decided to go global in the early 1980s, it knew it was too small to duke it out with the major players in the fiercely competitive European or U.S. markets. So Japan's youngest auto maker concentrated on Asia. "We were just beginners, way behind Toyota or Honda," recalls Hirokazu Nakamura, 69, a Mitsubishi veteran who was named chairman in June. "Asia was what was left."
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