Programmer? Who Needs A Programmer?

Over the years, Derek Roe's quest for the perfect small-business software package was a cheerless one. He tried buying off-the-shelf packages but found them inflexible and difficult for employees to grasp. Later, Roe doled out $5,000 for a custom-made program. It, too, failed to deliver the features he wanted to run his San Rafael (Calif.) hair salon. "I never quite got the package I wanted," he says.

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