A Call For Help
SMALL BUSINESSES IN THE U.S. have grown bolder about penetrating foreign markets. Many are driven by necessity as their local markets slow down, others by the opportunity presented by fast-growing foreign markets. One sign of the times is rapid growth in calls to the Export Hotline, which is sponsored by BUSINESS WEEK and other companies. The hotline can provide over 5,000 market-research reports, covering 78 different countries and 50 different industries. It also offers information on how to connect with potential customers or partners. The number of calls this year should push past 60,000, more than double the number three years ago. The hotline's toll-free number is 800 USA-XPORT.