But Where's Super Mario Sisters?

The bash-'em, slash-'em world of video games has long appealed to boys. Since its release last year, gory Mortal Kombat has sold 5 million units. "There's a fairly obvious gender bias" in the $6.5 billion-a-year industry, says Jim Myrick, marketing vice-president at Big Top Productions. But now, gamemakers are turning their attention to a neglected market: girls.

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