Hanover : A Mail Order Bargain?By
The catalog business is sizzling, and several Street pros are betting that Hanover Direct will catch fire before long. The company, formerly the famous automat chain of Horn & Hardart, sold its restaurant business in 1992 and has emerged as the nation's sixth-largest mail-order marketer. Sales are expected by some pros to hit $1 billion next year, up from 1994's projected $800 million.
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