Princeton Dental's Sparkling Smile

No one really likes to go to the dentist, but investors who put their money on Princeton Dental Management last year have pulled in a pretty penny. Its stock, which was initially offered at 43 4 in April, 1992, climbed to 15 by early January, 1993. Since then it has split 3-for-1 and is now at 4, or 12 presplit. The idea, says Terry Gingle, chairman and CEO, is to make Princeton the corporate umbrella for a chain of dental practices.

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