`Your Friend And Playmate'

Bob Brunner, Apple Computer Inc.'s manager of industrial design, likes to describe his computers in fond, emotional terms. By his reckoning, the Macintosh LC, introduced in late 1990, is "cuddly." This year's award-winning Macintosh Color Classic is "like a very friendly little gnome," he says. "It's the creature that is your friend and playmate." O.K., it's not quite Barney. But Apple's new design look is, well, cute. And the $1,389 Color Classic, introduced last February, is the latest example of that.

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