From Mallomars To Mainframes: Is Experience Necessary?

Here's the argument in a nutshell: You don't need to be a techie to run a computer company. John Sculley used to sell Pepsi-Cola, but now he's a whiz running Apple Computer Inc. What counts in computers, as in other fields, is management ability. Louis V. Gerstner Jr., the cost-cutting, dealmaking master mechanic from RJR Nabisco Holdings Inc., has that in buckets.

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