At Carnation, Nestle Makes The Very Best...Cutbacks

For years, Timm F. Crull enjoyed his independence. Indeed, in the five years following Nestle's 1985 acquisition of Carnation Co., Crull, who was then Carnation's president, spoke by phone only twice to Nestle Chairman Helmut Maucher. Called back to Vevey headquarters for only two visits each year, Crull ran Carnation with minimal interference from his new boss. "We would go months, and I wouldn't hear from him," Crull recalls.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.