Anyone For The Software Of The Month Club?
Direct mail-order sales forever changed the economics of the PC market. Now, a group of big computer companies including IBM, DEC, and Hewlett-Packard expects to do the same for software. The group has developed a standard way of distributing applications programs via compact disk, read-only memory (CD-ROM) and has signed such PC software producers as Microsoft and Software Publishing. By putting their programs and documentation on a single compact disk, they can do away with all the individual packages and the middlemen who now distribute them.
To continue reading this article you must be a Bloomberg Professional Service Subscriber.
If you believe that you may have received this message in error please let us know.