A High Tech Fix For The Sports Addicted
Coming soon for sports fanatics: a handheld gadget that provides brief text updates of every major professional or college-level sporting event as it happens. Here's how the Sporting News SporTrax works: DataSport Inc., a San Mateo (Calif.) startup, will gather news from St. Louis-based Sporting News Publishing Co., a subsidiary of Times Mirror Co., and other sources. The data are compressed and sent to a satellite that relays the information to 38 FM radio stations for near-nationwide coverage.
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