Great Design Needs Great Cooperation

There is so much talk these days about improving America's competitiveness that a key trend seems to be getting lost in all the verbiage. From power tools to computers to baseball gloves, U.S. corporations are using sophisticated industrial-design techniques to radically improve the quality and the usability of their products. In fact, if the 1992 Industrial Design Excellence Awards reveal the shape of things to come, we could be on the brink of an American product renaissance that would rival those of the Japanese and the Europeans in the '70s and '80s.

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