Equifax' Exit May Not Tame The Consumer BacklashEvan I. Schwartz
Some people are surprised to find out how much information about their lives is stored in corporate data banks. The level of detail goes well beyond their annual income and credit rating all the way down to their height, weight, and marital status. It's all in a computer somewhere and available, for a small fee, to total strangers. That's news to many consumers, but they're learning--and the backlash is growing.
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