Pumping Up The Baby Bells' R&D Arm

No one knows better than George H. Heilmeier that an earthquake is shaking Bellcore, the R&D arm of the seven phone holding companies known as the Baby Bells. When Bellcore's board lured Heilmeier from the top technology job at Texas Instruments Inc., it asked for "a culture change." Confronted with the computerization of phone networks and beset by new rivals, the owners of the nation's largest R&D consortium wanted faster product development and more progress in information technologies. After 13 years running a crackerjack R&D effort, Heilmeier seemed equipped to deliver.

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