{"id":28823,"date":"2017-09-21T15:10:16","date_gmt":"2017-09-21T15:10:16","guid":{"rendered":"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/"},"modified":"2017-10-11T20:20:41","modified_gmt":"2017-10-11T20:20:41","slug":"bloomberg-media-celebrates-year-creative-operational-excellence","status":"publish","type":"post","link":"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/","title":{"rendered":"Bloomberg Media Celebrates a Year of Creative And Operational Excellence"},"content":{"rendered":"<p>[vc_row][vc_column][vc_column_text]This year, Bloomberg Media has won a total of 34 major industry awards for creative, marketing and operational excellence. Collectively, the awards speak to the unparalleled talent, expertise and leadership of the entire Bloomberg Media team.<\/p>\n<p>Most recently, <a href=\"http:\/\/www.minonline.com\/\">Media Industry Newsletter<\/a> (MIN) honored Bloomberg Media with two awards. The MIN Media People Award recognized Bloomberg Media\u2019s marketing team in the Best Marketing Team category, citing the team\u2019s creative and strategic use of proprietary data and technology across a global, multimedia custom content platform:<br \/>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<p style=\"padding-left: 60px\"><em>The team has consistently exceeded benchmarks to produce real results for partners, beating industry norms as measured by both our in-depth analytic suite and through custom proprietary surveys. Engagement time for Bloomberg\u2019s custom content, for example, is almost twice the industry benchmark, building deep relationships between brands and Bloomberg\u2019s uniquely valuable audiences and ultimately resulting in enviable renewal rates. \u2013 MIN Awards 2017<\/em><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]The MIN Campaign of the Year Award recognized Bloomberg Media\u2019s <a href=\"https:\/\/www.bloomberg.com\/news\/sponsors\/features\/optum\/day-zero\/?adv=7641&amp;prx_t=468CAegEOAXikPA\">Day Zero<\/a> for Optum in the Advertising Campaign: Drugs and Remedies category. The short film tells the story of Optum\u2019s commitment to improving health care with data through the lens one patient\u2019s journey to find a life-saving liver transplant:[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<p style=\"padding-left: 60px\"><em>Day Zero required both Optum and Bloomberg to step outside their comfort zones, to tell the very human story of a man who was facing death\u2026 The package of films ran on Bloomberg.com, and the main film was also shown on Bloomberg\u2019s Apple TV channel, Bloomberg\u2019s Hulu channel and in the Delta crew lounges worldwide. Hundreds of thousands of people have viewed this project\u2026 In an internal Optum research study of its target market, Bloomberg\u2019s work has been ranked far above that of any of Optum\u2019s other custom content. \u2013 MIN Awards 2017<\/em><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]Day Zero also won Bloomberg Media a Promotion &amp; Marketing Design Award from <a href=\"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-13\/bloomberg-media-recognized-outstanding-promotional-deign\/\">HOW Magazine<\/a> earlier this month. [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_single_image image=&#8221;28648&#8243; alignment=&#8221;center&#8221; link=&#8221;https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-13\/bloomberg-media-recognized-outstanding-promotional-deign\/&#8221; onclick=&#8221;custom_link&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]In August, Tony Talal from the Bloomberg Media Global Ad Operations team was named to Folio Magazine\u2019s <a href=\"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-08-24\/spotlight-success-latest-bloomberg-buzz\/\">30 Under 30<\/a>, which honors the up-and-coming movers and shakers who are shaping the future of the magazine media industry. Earlier this year, Folio also recognized Global Head of Ad Operations Megan Latham and Global Head of Ad Sales Marketing Amy Marks, both of whom were named to the 2<a href=\"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-08-10\/bloomberg-media-best\/\">017 Folio: 100 Awards<\/a>. [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]On the creative side, Bloomberg Media has claimed big wins this year from Hermes Creative Awards, World Media Awards, MARCOM Awards, Creativity Media &amp; Interactive Awards, among others. [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]By embracing a spirit of bold experimentation and innovation, Bloomberg Media continues to stand out for high-value content, products and services. Congratulations to the entire Bloomberg Media team![\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<em>&#8211; Gabriela Tama<\/em>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p class=\"excerpt\">This year, Bloomberg Media has won a total of 34 major industry awards for creative, marketing and operational excellence. <\/p>\n","protected":false},"author":1618,"featured_media":28828,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1706],"tags":[2370,2596,2372,2567,1180,2542],"class_list":["post-28823","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-awards","tag-awards","tag-bloomberg-media","tag-editorial","tag-global","tag-industry","tag-media","product-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bloomberg Media Celebrates a Year of Creative And Operational Excellence | Bloomberg Media Distribution<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bloomberg Media Celebrates a Year of Creative And Operational Excellence | Bloomberg Media Distribution\" \/>\n<meta property=\"og:description\" content=\"This year, Bloomberg Media has won a total of 34 major industry awards for creative, marketing and operational excellence.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/\" \/>\n<meta property=\"og:site_name\" content=\"Bloomberg Media Distribution\" \/>\n<meta property=\"article:published_time\" content=\"2017-09-21T15:10:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-10-11T20:20:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/assets.bbhub.io\/media\/sites\/14\/2017\/09\/typewriter-1024x677.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"677\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/\",\"url\":\"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/\",\"name\":\"Bloomberg Media Celebrates a Year of Creative And Operational Excellence | Bloomberg Media Distribution\",\"isPartOf\":{\"@id\":\"https:\/\/www.bloomberg.com\/distribution\/#website\"},\"datePublished\":\"2017-09-21T15:10:16+00:00\",\"dateModified\":\"2017-10-11T20:20:41+00:00\",\"author\":{\"@id\":\"\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":\"1\",\"name\":\"Home\",\"item\":\"https:\/\/www.bloomberg.com\/distribution\/\"},{\"@type\":\"ListItem\",\"position\":\"2\",\"name\":\"Bloomberg Media Celebrates a Year of Creative And Operational Excellence\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.bloomberg.com\/distribution\/#website\",\"url\":\"https:\/\/www.bloomberg.com\/distribution\/\",\"name\":\"Bloomberg Media Distribution\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.bloomberg.com\/distribution\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"\",\"url\":\"https:\/\/www.bloomberg.com\/distribution\",\"name\":\"Bloomberg Media Distribution\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Bloomberg Media Celebrates a Year of Creative And Operational Excellence | Bloomberg Media Distribution","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/","og_locale":"en_US","og_type":"article","og_title":"Bloomberg Media Celebrates a Year of Creative And Operational Excellence | Bloomberg Media Distribution","og_description":"This year, Bloomberg Media has won a total of 34 major industry awards for creative, marketing and operational excellence.","og_url":"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/","og_site_name":"Bloomberg Media Distribution","article_published_time":"2017-09-21T15:10:16+00:00","article_modified_time":"2017-10-11T20:20:41+00:00","og_image":[{"width":1024,"height":677,"url":"https:\/\/assets.bbhub.io\/media\/sites\/14\/2017\/09\/typewriter-1024x677.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Written by":"","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/","url":"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/","name":"Bloomberg Media Celebrates a Year of Creative And Operational Excellence | Bloomberg Media Distribution","isPartOf":{"@id":"https:\/\/www.bloomberg.com\/distribution\/#website"},"datePublished":"2017-09-21T15:10:16+00:00","dateModified":"2017-10-11T20:20:41+00:00","author":{"@id":""},"breadcrumb":{"@id":"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.bloomberg.com\/distribution\/blog\/2017-09-21\/bloomberg-media-celebrates-year-creative-operational-excellence\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":"1","name":"Home","item":"https:\/\/www.bloomberg.com\/distribution\/"},{"@type":"ListItem","position":"2","name":"Bloomberg Media Celebrates a Year of Creative And Operational Excellence"}]},{"@type":"WebSite","@id":"https:\/\/www.bloomberg.com\/distribution\/#website","url":"https:\/\/www.bloomberg.com\/distribution\/","name":"Bloomberg Media Distribution","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.bloomberg.com\/distribution\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"","url":"https:\/\/www.bloomberg.com\/distribution","name":"Bloomberg Media Distribution"}]}},"_links":{"self":[{"href":"https:\/\/www.bloomberg.com\/distribution\/wp-json\/wp\/v2\/posts\/28823","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloomberg.com\/distribution\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloomberg.com\/distribution\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloomberg.com\/distribution\/wp-json\/wp\/v2\/users\/1618"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloomberg.com\/distribution\/wp-json\/wp\/v2\/comments?post=28823"}],"version-history":[{"count":0,"href":"https:\/\/www.bloomberg.com\/distribution\/wp-json\/wp\/v2\/posts\/28823\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bloomberg.com\/distribution\/wp-json\/wp\/v2\/media\/28828"}],"wp:attachment":[{"href":"https:\/\/www.bloomberg.com\/distribution\/wp-json\/wp\/v2\/media?parent=28823"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloomberg.com\/distribution\/wp-json\/wp\/v2\/categories?post=28823"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloomberg.com\/distribution\/wp-json\/wp\/v2\/tags?post=28823"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}