Q&A 11 October 2017

SeongJoon is a freelance photographer based in Seoul, where he covers a number of subjects central to Bloomberg’s business and financial coverage. Our team recently sat down with SeongJoon to discuss his experience working as a photojournalist in Asia.

What have you covered during your eight years with Bloomberg?
My first assignment for Bloomberg was shooting general economy images of Seoul in December, 2009. Since then, I have covered many subjects including the growing tuna industry in Mindanao Island, the Singapore Airshow, and North Korea’s nuclear tests in South Korea. I have also had the chance to photograph high-profile leaders, including former U.S. Presidents George W. Bush and Barack Obama, China’s president Xi Jinping, Russia’s President Vladimir Putin, and Japan’s Prime Minister Shinzo Abe. I am looking forward to capturing U.S. president Donald Trump on camera at the upcoming APEC in Danang, Vietnam.

A fish porter carries a fresh tuna at the General Santos Fish Port Complex in General Santos, Philippines, on Monday, Jan. 23, 2012. Photographer: SeongJoon Cho/Bloomberg
An Airbus A350 XWB aircraft, operated by Qatar Airways Ltd., is seen through the heads up display (HUD) in the cockpit of a Bombardier CS100 aircraft at the Singapore Airshow held at the Changi Exhibition Centre in Singapore, on Tuesday, Feb. 16, 2015. Photographer: SeongJoon Cho/Bloomberg

Can you characterize your relationship with Bloomberg photo editors at the Hong Kong desk? How closely do you work with them on stories?
I use messaging apps to talk with my assignment editor more than my wife. Once I conceive of an idea, I discuss the subject closely with my editors. My Hong Kong photo editors always listen and respect my opinions. It’s an honor to work with such talented people.

You shoot a variety of subjects for Bloomberg in Asia. What do you hope that Bloomberg’s audience gets from these photographs?

As a photographer, I feel responsible for my photos. Bloomberg has many audiences around the world, including terminal users. My goal is to offer our readers a fresh pair of eyes through which they might understand the world differently. That’s why I shoot a variety of subjects, from inside a luxury private jet to a slum area in Manila. Wherever I take my camera, I approach my subject with professionalism and integrity.

What is the biggest challenge you face in the field?
Creativity is the most challenging part of my job. As a photographer, I always try to see the subject with my unique eye. When I photographed Chinese president Xi Jinping in 2015, I wanted to capture him in a uniquely aesthetic way, so I shot him with a tiny red dot displayed in the television camera. China’s national color is red, and the color totally matched him. This photo is now everywhere, and I am happy that many editors still use it.

Access is another big issue for me. A central part of photojournalism is logistics. I spend a lot of time trying to contact the proper person in order to get permission to shoot. In order to use a drone to shoot a container terminal in Busan, South Korea, I had to get permission from three different organizations. Sometimes, it is a painful procedure, but it is such a joy to get gorgeous photos in the end.

Xi Jinping, China's president, speaks at the Asia-Pacific Economic Cooperation (APEC) CEO Summit in Manila, the Philippines, on Wednesday, Nov. 18, 2015. Photographer: SeongJoon Cho/Bloomberg
Containers are stacked in this aerial photograph above the BNCT Co. terminal in Busan New Port in Busan, South Korea, on Thursday, July 30, 2015. Photographer: SeongJoon Cho/Bloomberg

– Gabriela Tama

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