{"id":4739,"date":"2013-03-07T07:39:09","date_gmt":"2013-03-07T07:39:09","guid":{"rendered":"https:\/\/www.bloomberg.com\/company\/press\/bloomberg-sports-adds-in-game-projections-to-match-analysis\/"},"modified":"2013-03-07T07:39:09","modified_gmt":"2013-03-07T07:39:09","slug":"bloomberg-sports-adds-in-game-projections-to-match-analysis","status":"publish","type":"press","link":"https:\/\/www.bloomberg.com\/company\/press\/bloomberg-sports-adds-in-game-projections-to-match-analysis\/","title":{"rendered":"Bloomberg Sports Adds In-game Projections to \u2018Match Analysis\u2019"},"content":{"rendered":"
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NEW YORK and LONDON — Bloomberg Sports today announced its
\nBSports \u2018Match Analysis\u2019 service, which already provides the
\nmost pure and accurate data-driven projections of European
\nfootball matches, will now give updated projections every minute
\nwhile all matches are in progress in the five major European
\nfootball leagues. This new dynamic element will allow soccer
\nfans and bettors to see the odds change on all aspects of live
\nplay, as time and match events change the probabilities of
\ndifferent outcomes and statistical situations. <\/p>\n

Based on calculations using the Kelly criterion, the Match
\nAnalysis win\/loss\/draw projections would have provided fans with
\na 9% return over the past three months where its projected odds
\ndiffered from the average bookmaker. These BSports projections
\nwill now be available live to fans and punters, both to enhance
\nviewing of the match and compare the BSports in-running odds to
\nthe bookmakers\u2019 numbers. This will be the most accurate and
\nextensive guidance for in-play bettors to date, and BSports
\nintends to expand it to other soccer leagues and other sports. <\/p>\n

\u201cWhen we began looking at the analytic offerings we could offer to
\nfans, one major opportunity we saw was updating information in real
\ntime across all the football leagues, a service that was very much
\nneeded and was not provided, and we are very excited to offer this
\ncutting edge advantage to all those using our new tools,\u201d said Bill
\nSquadron, head of Bloomberg Sports. \u201cThese live match projections will
\nkeep any supporter engaged in one or a dozen matches he or she is
\ninterested in, and will provide bettors the ability to compare the
\npure probabilities with odds offered by bookmakers.\u201d <\/p>\n

Launched in September, BSports Match Analysis delivers advanced
\nstatistics and predictive analysis for the English Premier
\nLeague, La Liga, Serie A, Bundesliga, and Ligue 1. Built from
\nin-depth analysis of current and historical data, Match Analysis
\nprovides predictive models on the winner, final, half-time
\nscore, and total goals, breaking down each of the key game
\nfactors as well as a host of original information designed to
\nenhance the global football fan\u2019s enjoyment and interest in the
\ngames of their choosing. <\/p>\n

For more information on the BSports Match Analysis service,
\nplease visit https:\/\/www.bloombergsports.com\/en\/football\/ <\/p>\n

About BLOOMBERG SPORTS <\/p>\n

Named by Mashable as one of its \u201cFive Most Innovative Sports Brands
\nfor 2012,\u201d by The Sports Business Journal as a Finalist for \u201cBest In
\nSports Technology\u201d in 2012 and by Fast Company Magazine as one of the
\n\u201cMost Innovative Companies in Sports\u201d in 2011, Bloomberg Sports takes
\nthe technology developed by Bloomberg, the leading global provider in
\ndata and analytics, and applies it to the vast data analysis
\nopportunities in sports. Working with MLB.com and other partners since
\nits launch in 2010, Bloomberg Sports fantasy products have given fans
\nthe most powerful, easy to use resources as they draft and manage
\ntheir fantasy teams. Additionally, Bloomberg Sports provides a
\nprofessional product that delivers Major League Baseball clubs with a
\nsecure, virtually unlimited set of analytical functions to assist them
\nin personnel evaluation and game preparation. Bloomberg Sports has
\nalso created products customized for broadcast use, as well as
\nprofessional tools for several professional baseball organizations in
\nLatin America and Japan. The company also has a consumer soccer
\nproduct available for European football, and recently launched \u201cStats
\nInsights,\u201d a comprehensive blog that contains original content and
\nanalysis for the five major European football leagues as well as the
\nNFL,NHL, MLB, and NBA, drawing on the most advanced, data-driven
\npredictive analytics. BSports partners in soccer include Gala Coral
\nand Norwich City Football Club. <\/p>\n

Contacts: <\/p>\n

Joe Favorito, Bloomberg Sports, +1-917-566-8345,
\nFatherknickerbocker1@yahoo.com<\/span> <\/p>\n

Catrin Thomas, Bloomberg EMEA, +44-7917-000-808,
\nCthomas106@bloomberg.net<\/a>\n <\/p>\n<\/p>\n<\/div>\n\n<\/div>\n\n\n<\/div>\n\n\n\t\t\n\t<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"

The Most Accurate Projections of European Football Matches Now
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