{"id":4384,"date":"2014-05-28T09:07:30","date_gmt":"2014-05-28T13:07:30","guid":{"rendered":"https:\/\/www.bloomberg.com\/company\/press\/new-bloomberg-way-reporting-news\/"},"modified":"2014-05-28T09:07:30","modified_gmt":"2014-05-28T13:07:30","slug":"new-bloomberg-way-reporting-news","status":"publish","type":"press","link":"https:\/\/www.bloomberg.com\/company\/press\/new-bloomberg-way-reporting-news\/","title":{"rendered":"The New Bloomberg Way for Reporting the News"},"content":{"rendered":"<div class='bbg-row bbg-bg--white ' data-anchor='row-6a04c0c734717'>\n  \n\t\n\t\n\t<div class=\"bbg-row--content\">\n\t\t\n\t\t\t<div class='bbg-column bbg-column--width-8 bbg-column--offset-2'>\n\t<div class='bb-wysiwyg'>\n    \n    <style>#bloomberg-video-5d546e7e93470 .bloomberg-video__wrapper { background-image: url('https:\/\/i.vimeocdn.com\/video\/476825111_295x166.jpg'); }<\/style>\n<div class='bloomberg-video' data-service='vimeo-video' data-aspect-ratio='16:9' id='bloomberg-video-5d546e7e93470'>\n<div class='bloomberg-video__wrapper bloomberg-video__wrapper--core'>\t\t\t\t<a \t\t\t\t\tclass=\"bloomberg-video__link\"\n\t\t\t\t\thref=\"https:\/\/vimeo.com\/96698183\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\t\ttitle=\"\"\n\t\t\t\t\tdata-video-id=\"96698183\"\n\t\t\t\t\tdata-video-loop=\"0\"\n\t\t\t\t\tdata-video-title=\"The Bloomberg Way\"\n\t\t\t\t\taria-label=\"Play Video\"\n\t\t\t\t><\/a>\n\t\t\t<\/div>\n<\/div>\n<p>The new edition of <em>The Bloomberg Way<\/em>, distributed to News bureaus over the past few weeks, is the definitive guide for reporting and editing business stories at Bloomberg.<\/p>\n<p>In Bloomberg&#8217;s infancy, \u201cThere was no tradition of journalism at Bloomberg when Bloomberg News began in 1990, and so we had to invent a set of values. We had to invent our news judgment,\u201d says News editor-in-chief Matt Winkler. \u201cBy 1995-96, there really was a book that could be called the Bloomberg Way.\u201d<\/p>\n<p>It&#8217;s more than a style guide. Topics in this handy reference cover a wide range of territory, from reporting on companies to why good writing matters to following the money, among many more. Included in this edition is a new chapter \u2013 The Data Advantage &#8211; on functions inspired by news reporting and expanded sections on ethics, First Word, and social media.<\/p>\n<p>Copies of the new edition are <a title=\"The Bloomberg Way on Amazon\" href=\"https:\/\/amzn.to\/1fbIzki\" target=\"_blank\" rel=\"noopener noreferrer\">available now on Amazon<\/a><\/p>\n<p>Royalties from sales of <em>The Bloomberg Way<\/em> will be donated to The Committee to Protect Journalists, an independent, nonprofit organization that promotes press freedom worldwide.<\/p>\n<p><em>Contributed by On Bloomberg, Bloomberg LP\u2019s internal newswire.<\/em><\/p>\n\n<\/div>\n\n\n<\/div>\n\n\n\t\t\n\t<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>The new edition of The Bloomberg Way, distributed to News bureaus over the past few weeks, is the definitive guide for reporting and editing business stories at Bloomberg. In Bloomberg&#8217;s infancy, \u201cThere was no tradition<\/p>\n","protected":false},"featured_media":4367,"template":"","format":"standard","categories":[17],"press_tag":[],"class_list":["post-4384","press","type-press","status-publish","format-standard","has-post-thumbnail","hentry","category-press-announcement"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The New Bloomberg Way for Reporting the News | Press | Bloomberg LP<\/title>\n<meta name=\"description\" content=\"The new edition of The Bloomberg Way, distributed to News bureaus over the past few weeks, is the definitive guide for reporting and editing business stories at Bloomberg. 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