{"id":3363,"date":"2019-04-17T03:14:58","date_gmt":"2019-04-17T07:14:58","guid":{"rendered":"https:\/\/www.bloomberg.com\/company\/press\/new-voices-dubai\/"},"modified":"2021-12-27T12:07:02","modified_gmt":"2021-12-27T17:07:02","slug":"new-voices-dubai","status":"publish","type":"press","link":"https:\/\/www.bloomberg.com\/company\/press\/new-voices-dubai\/","title":{"rendered":"Bloomberg Launches News Voices Initiative in Dubai"},"content":{"rendered":"<div class='bbg-row bbg-bg--white ' data-anchor='row-6a0c3b04b88a8'>\n  \n\t\n\t\n\t<div class=\"bbg-row--content\">\n\t\t\n\t\t\t<div class='bbg-column bbg-column--width-8 bbg-column--offset-2'>\n\t<div class='bb-wysiwyg'>\n    \n    <div id=\"attachment_38701\" class=\"wp-caption alignnone\" style=\"width: 602px;\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-38701 size-large\" src=\"https:\/\/data.bloomberglp.com\/company\/sites\/2\/2019\/04\/99A7573-592x395.jpg\" alt=\"Laura Zelenko\" width=\"592\" height=\"395\" \/><\/p>\n<p class=\"wp-caption-text\">Laura Zelenko, Bloomberg News Senior Executive Editor for Diversity, Talent, Standards and Training, at the event<\/p>\n<\/div>\n<p>Bloomberg recently announced the expansion of its New Voices initiative to the Middle East at an event held in its Dubai office and attended by 50 public relations and finance professionals from the region. Dubai is the latest city to join New York, San Francisco, London, Toronto and Hong Kong in the New Voices initiative; Sydney and Mumbai will join later this year.<\/p>\n<p>The program, which is funded by Bloomberg, provides one-on-one media training for top women executives in finance and business with the goal of getting the women TV-ready for interviews on Bloomberg TV and other outlets, ultimately improving the representation of women experts\u2019 and opinions in the media industry. Since the launch of the initiative last year, 60 women have been media trained. With the addition of Dubai, Sydney and Mumbai to the program in 2019, almost 100 more women experts are expected to benefit from the initiative by the end of the year.<\/p>\n<div id=\"attachment_38702\" class=\"wp-caption alignnone\" style=\"width: 602px;\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-38702 size-large\" src=\"https:\/\/data.bloomberglp.com\/company\/sites\/2\/2019\/04\/99A7631-592x395.jpg\" alt=\"New Voices launch in Dubai\" width=\"592\" height=\"395\" \/><\/p>\n<p class=\"wp-caption-text\">Public relations and finance professionals from the Middle East at the New Voices launch in Dubai<\/p>\n<\/div>\n<p>Speaking at the event, Laura Zelenko, Bloomberg News Senior Executive Editor for Diversity, Talent, Standards and Training said: \u201cMany of the women we trained have already appeared on our own broadcasts or those of our competitors. Our efforts to diversify sourcing have led us to tell new, compelling stories about women bond fund managers who have outperformed, or amplify the calls of lesser known women economists who were prescient or reveal allegations of misconduct or bias that would have otherwise gone unreported.\u201d<\/p>\n<p>May Nasrallah, Executive Chairman, deNovo Corporate Advisors, also spoke about the importance of increasing the visibility of women in media and finance. She discussed her own experiences of working for Morgan Stanley across numerous roles and locations, including New York, Hong Kong, London and Dubai before establishing deNovo.<\/p>\n<div id=\"attachment_38703\" class=\"wp-caption alignnone\" style=\"width: 602px;\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-38703 size-large\" src=\"https:\/\/data.bloomberglp.com\/company\/sites\/2\/2019\/04\/99A7647-592x395.jpg\" alt=\"Claudia Maedler and May Nasrallah\" width=\"592\" height=\"395\" \/><\/p>\n<p class=\"wp-caption-text\">Claudia Maedler, UAE Bureau Chief, Bloomberg News, in conversation with May Nasrallah, Executive Chairman, deNovo Corporate Advisors<\/p>\n<\/div>\n<p>Zelenko also provided an overview of the progress Bloomberg News continues to make in amplifying women\u2019s voices across platforms:<br \/>\n\u2022 Bloomberg News\u2019 global database of women experts has quadrupled last year to more than 2,300 names.<br \/>\n\u2022 The percentage of women guests brought in as expert commentators on Bloomberg TV climbed to 19% in 2018, up from 10% at the end of 2017. The aim is to reach at least 30% this year.<br \/>\n\u2022 The percentage of stories that quote or cite a woman expert on Bloomberg\u2019s TOP, or front, pages has increased to almost 10% from about 2.5% in March and is growing at an average pace of 13% a week.<\/p>\n<p>To apply or nominate someone for the program, please <a href=\"https:\/\/www.bloomberg.com\/women\/new-voices-media-training-program\/\">click here<\/a>.<\/p>\n<p>Find out <a href=\"https:\/\/www.bloomberg.com\/women\/\">more about how Bloomberg<\/a> is advancing women at the company, in the workplace, in the news and in the world.<\/p>\n\n<\/div>\n\n\n<\/div>\n\n\n\t\t\n\t<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Bloomberg recently announced the expansion of its New Voices initiative to the Middle East at an event held in its Dubai office.<\/p>\n","protected":false},"featured_media":1351,"template":"","format":"standard","categories":[78,13],"press_tag":[117,79],"class_list":["post-3363","press","type-press","status-publish","format-standard","has-post-thumbnail","hentry","category-bloomberg-news","category-inclusion","press_tag-new-voices","press_tag-press-announcements"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bloomberg Launches News Voices Initiative in Dubai | Press | Bloomberg LP<\/title>\n<meta name=\"description\" content=\"Bloomberg recently announced the expansion of its New Voices initiative to the Middle East at an event held in its Dubai office.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bloomberg.com\/company\/press\/new-voices-dubai\/\" \/>\n<meta property=\"og:locale\" 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